The BRIT Awards

The BRIT Awards

The 38th edition of The BRIT Awards was held on 21 February 2018 at the O2 arena London, attended by over 20,000 fans and celebrities. Accredit Solutions provided accreditation for all artists, security, production staff and TV crew.  

Organiser’s requirement

In a time of international uncertainty, the need for airtight security at major music and entertainment events has never been more prominent. Following the bombing at Manchester Arena, large music and entertainment events have demand a higher level of security and personnel clearance than ever before.
 
The team behind The BRIT’s were looking for a clear, comprehensive solution that could provide much needed enhanced security for a sector with mounting clearance needs. They needed to step up their accreditation for this year to ensure the utmost safety of their event. They required accreditation for 4,000 staff and crew with a range of access needs, as well as the flexibility to add and change names in real-time. They also required a smoother and more efficient system and, critically, they needed to ensure all personal data and documents involved complied to new data regulations, ahead of the new GDPR laws.

The BRIT Awards presented a huge logistical and security challenge for Accredit Solutions. The partnership with The BRITs was also a challenge in that it was a completely new industry sector for the company, who have worked predominantly with sports stadium clients up to this point. 

Outcome

Accredit were able to perform more accreditation checks to staff and issue more accreditation passes than any previous BRIT Awards. They ensured the tightest personnel clearance measures the industry has seen, at a time they need it the most.

 

Key points

For the first time ever, security passes included photo ID, an anti-counterfeiting hologram and highlighted restricted zones. This allowed for enhanced security checkpoints and a much more efficient checkpoint flow. In addition, mobile access control was used to perform random spot checks on accreditation passes, to validate entry to restricted zones.

The team behind The BRIT’s were extremely satisfied with the smooth-running event and look forward to continuing their partnership with Accredit Solutions for years to come. Accredit are excited to grow their involvement with The BRIT’s and look forward to providing enhanced accreditation services for more events in the music and entertainments sector. 

“Working with Accredit couldn’t have been easier. They have a highly sophisticated accreditation platform which is second to none and helped us to enhance our accreditation process at The BRITs, offering efficient, higher level security checks and verification to streamline our processes whilst mitigating against the risk of potential threats that staff or others may have posed to our event.
 
Throughout the consultation phase Accredit worked tirelessly to ensure that the system met our unique set of criteria and requirements and continued to work alongside us throughout the registration phase, all the way to supporting The BRIT Awards onsite at the O2. We used a range of inbuilt security features including Accredit’s mobile access control app, however, as their system is fully scalable we still have a lot of additional features that we can take advantage of when working with the team again for 2019.”
Adrian Carter, Event Manager, The BRIT Awards